Advancements in technology have affected every sector of our society making it more efficient and accessible. It seems like ages ago when 1 out of 5 houses had a telephone installed and all the neighbors would come in to make or receive calls, then things changed, almost every house had a telephone.
But that just wasn’t enough, what if you needed to talk to someone while they were driving, maybe your spouse was grocery shopping and you needed something else, maybe you were at the shopping mall and you needed some clothing advice or maybe you needed to talk to your boss before you could strike a business deal and the list is never ending. Point being our lives needed more from technology, something that would increase the convenience to a whole new level and that led to the invention of cell phones.
When you look around you will hardly see anyone without a cell phone, the telecommunication industry is one of the highest profit earning industry in the modern world. If everyone has a cell phone then why not utilize this positively; this article will teach you ways to make money with mobile marketing.
Develop a one-to-one relationship
All businesses need marketing, they need to earn a good name and reputation for the business to be successful and this they can’t do if they don’t have customer growth and the quickest way to increase customers is through marketing. The greatest advantage of the mobile marketing is that businesses can develop a one-to-one relationship with the customers; they can convey the message directly to their customers. However mobile marketing needs to be done with lots of sense and wisdom, you can’t just randomly start mobile marketing, you need a detailed plan and serious strategizing.
First of all, identify the segment of the population that your business targets, for example if you are a fast food industry you probably want to target the youth, people who aren’t much concerned about their health and eating right, or if you’re a female clothing brand you obviously want to target the women population.
After you have identified the segment of the population for whom your product is move onto the second step; make your mobile message attractive. The content of your message should be such that people want to read it and after reading it they want to learn more about you and your business.
Mobile marketing methods
Now, let’s look at different options available for mobile marketing; the most well known method is short message service, better known as SMS. Through this medium you can send a SMS to the customers who have voluntarily provided their number to the business to learn about their sales and promotions. The drawback with this kind of advertising is that it depends heavily upon peer publicity, that is that customers would share the SMS with other friends and family.
The best way to make money with mobile marketing in my opinion, is through advertisements that are designed to get people to call a phone number when they need a product or service. This method is often referred to as “tap and talk” mobile marketing. This method targets a greater segment of the population and places your ad precisely at the moment they need it most. Companies will pay you when people call your unique affiliate phone number and inquire about their product or service.
A new way of making money online
Now the potential of mobile marketing has increased dramatically, when people need something they simply Google it and when they see your ad, they simply “tap” the phone number and are able to “talk” to a company representative. When they get a chance to get their questions answered, they are much more likely to convert than sign ups through a traditional website. Companies understand this, and are will to pay top commissions when their prospect calls them using your affiliate phone number.